WHAT IS
ECZEMA?

Eczema is a common form of dermatitis. Everyone’s skin is different but common symptoms are inflamed, red and itchy skin – often most severe on the face, backs of knees, inside of elbows, ankles and underarms.

WHAT IS ECZEMA?

WHY DO I HAVE ECZEMA?

While it’s often hereditary, stress as well as contact with irritating synthetic ingredients such as MI (Methylisothiazolinone) can trigger eczema. One in five children – our founder Sarah’s son included – are diagnosed with atopic eczema. While almost half grow out of it by puberty there’s still an estimated 15 million people living with eczema in the UK – you’re not alone!


Polly Plum

200ml / 6.8 fl. oz.

$39

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“ This product is an absolute miracle worker for my eczema and sensitive skin.

…leaves my skin feeling supple and nourished.”

“ This product is an absolute miracle worker for my eczema and sensitive skin.

…leaves my skin feeling supple and nourished.”

Nikki N - Polly Plum
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What should  I Avoid?

What should
I Avoid?

Fabrics that don’t let the skin breath, as well as rough wool can bring on further itching. Cotton is friendlier to wear immediately next to skin.

Central heating can strip the skin, aggravating eczema further. Try to avoid overheating your home, particularly as you sleep.

What should  I Avoid?

Acidic foods – dairy, oats and refined sugar can cause eczema flare-ups. Speak to a naturopath or nutritionist for advice on diet and potential supplements that might support your immune system or tackle any deficiencies.

Dairy & meat contain arachidonic acid, a fatty acid which can build up within skin cells and cause inflammation. However we never advise cutting out whole food groups without expert advice. Particularly in children as it can be hard to wean them back on to them.

Check skincare and makeup ingredients. We suggest avoiding harsh preservatives and additives like SLS/ SLES (often found in foaming hand and body washes) as well as phenoxyethanol, parabens, Methylisothiazolinone (MI) and Sodium Hydroxymethylglycinate.

THE START SIMPLE SKINCARE ROUTINE FOR ECZEMA

We recommend three products to start with. Every evening, remove the day with a calming cleanser.

Two or three nights each week after cleansing, apply a few drops of facial oil before bed to strengthen the skin’s barrier.

Each morning, splash your face with a little water then apply a day cream for all-needed hydration.

Start simple, then you might add in a serum (on the other nights to your facial oil) once skin feels settled.

Pai Skincare Cleanser Middlemist Seven Camellia & Rose Gentle Cream Cleanser + Dual Flyer Cloth

Middlemist Seven

150ml / 5.1 fl. oz.

$59

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Rosehip Bioregenerate

Rosehip Bioregenerate

30ml / 1 fl. oz.

$44

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Pai Skincare Moisturizer The Anthemis Chamomile & Rosehip Soothing Moisturizer

The Anthemis

50ml / 1.7 fl. oz.

$59

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Pai Skincare Moisturizer Love & Haight Avocado & Jojoba Hydrating Moisturizer

Love and Haight

50ml / 1.7 fl. oz.

$58

Shop now
Pai Skincare Cleanser Middlemist Seven Camellia & Rose Gentle Cream Cleanser + Dual Flyer Cloth

Middlemist Seven

150ml / 5.1 fl. oz.

$59

Shop now
Rosehip Bioregenerate

Rosehip Bioregenerate

30ml / 1 fl. oz.

$44

Shop now
Pai Skincare Moisturizer The Anthemis Chamomile & Rosehip Soothing Moisturizer

The Anthemis

50ml / 1.7 fl. oz.

$59

Shop now
Pai Skincare Moisturizer Love & Haight Avocado & Jojoba Hydrating Moisturizer

Love and Haight

50ml / 1.7 fl. oz.

$58

Shop now

We recommend three products to start with. Every evening, remove the day with a calming cleanser.

Two or three nights each week after cleansing, apply a few drops of facial oil before bed to strengthen the skin’s barrier.

 
THE START SIMPLE SKINCARE ROUTINE FOR ECZEMA
Did You Know?

Did You Know?

All our products suitable for eczema-prone skin have been clinically tested for your peace of mind.

Free SkinConsultations

Free Skin
Consultations

KATE : Customer Experience Team Lead @ Pai

Free Skin
Consultations

Got questions? Book a free consultation with our sensitive skin experts for specialist skincare advice and non-pushy product recommendations based on your actual needs and lifestyle.

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Free SkinConsultations
KATE : Customer Experience Team Lead @ Pai
Our 90 DayReturns Policy.

Our 90 Day
Returns Policy.

We really want you to find the skincare that works for you. So you’ve got 90 days to really get to know your new products. If things don’t work out, just let us know here we’ll help you find a better match or give you a full refund.

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Personalise Your Routine!

Personalise Your Routine!

Concentrated actives that are kind to skin with no compromise on performance. Blend with your Pai moisturiser or serum, oil, SPF, body cream....you decide!

Concentrated actives that are kind to skin with no compromise on performance. Blend with your Pai moisturiser or serum, oil, SPF, body cream....you decide!

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